We work in an industry full of choice. Hundreds of accessible destinations, thousands of luxurious hotels, expert suppliers at every turn and event planners processing an endless stream of information, ideas and contacts –  all in their heads.

micebook changes that.

Created by #eventprofs, for #eventprofs, micebook is a new approach to information sharing; it’s a social network for MICE professionals with their finger on the pulse, where planners have access to the answers they need in one place, and where suppliers have the ability to engage #eventprofs with information that is both relevant and inspirational.

In a £575 billion global market, with 200,000 event suppliers, getting the relevant product in front of the right people is key. The way we connect, share and use knowledge across the industry will shape the events of the future. micebook has changed the way #eventprofs communicate with a straight-to-mobile networking platform.

With an average of 5 agencies involved in every pitch, 3 destinations offered by each agency and 4 DMCs fighting to represent each destination, there’s no room for inefficiencies. micebook offers the platform to make suppliers and planners stand out, and #mustbeonit is your definitive guide to all that it can do for you.


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what’s in it for me?

micebook is populated by suppliers, for the benefit of event planners. It is instant, mobile, and couldn’t be easier to use.

For buyers, micebook connects you with the local experts so you can take care of the bigger picture. And it’s free. Search for current destination information, product inspiration, supplier contacts and pitch materials. Create mood boards and collate experiences to share with your team.

For suppliers, micebook keeps up to date product information in front of the people who need it. Build and manage your own profile, connect associated websites, share contact information, upload photo galleries and video content and help your buyers win a pitch.


micebook news.

Our latest blog posts, hot off the press.
Read more here or sign up to our weekly newsletter for new openings, event invitations and insider tips.

Four of the best new openings in Frankfurt

Four of the best new openings in Frankfurt 1024 683 mustbeonit

Frankfurt is firmly in the spotlight this week as the global events industry descends on the city for the annual IMEX exhibition. So, it’s the perfect time to check out…

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Bragging Rights: The ultimate winter incentive in Lapland

Bragging Rights: The ultimate winter incentive in Lapland 1024 683 mustbeonit

DMC Advantage and Arctic Incentives recently hosted the ultimate winter incentive trip to Finnish Lapland for a group of UK planners. Sam Ward, lead project & event manager at brandfuel…

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Adler Lodge Ritten to open in Italy

Adler Lodge Ritten to open in Italy 1024 682 mustbeonit

This June, Mister micebook is off to the Dolomites to get his mountain game on and check out the Adler Lodge Ritten… Sister property to the Tuscany-based Adler Thermae and…

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The best luxury hotels in Beijing

The best luxury hotels in Beijing 1021 683 mustbeonit

Madame micebook has her eyes looking East for a luxury business trip… China’s sprawling capital of Beijing has it all – an impressive history to make other destinations look like…

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